Farmers will be speaking to consumers this Saturday (18 June) in Aberdeen to promote Scottish produce.

Over the last 12 months NFU Scotland has worked with retailer Aldi to inform and interact with shoppers at similar events across the country giving them the chance to taste some of the finest quality produce available to them from Scotland.

The tasters available boast high quality through renowned assurance standards such as Red Tractor, Specially Selected Pork and British Lion Eggs, among others.

Farmers who have previously taken part in these events have found that shoppers are enthusiastic about buying and eating food produced in Scotland and are interested in talking more to the farmers responsible for growing the nations fine produce.

Speaking ahead of the event, North East Farmer and NFU Scotland’s Pigs and Poultry Chairman Kevin Gilbert commented: “It’s always great to be able to go out and meet many of the shoppers buying our produce.

“As farmers we are delighted about the huge amount of public support for the hard work that we do producing high-quality, tasty food.

“This has been a challenging year for farmers in a number of sectors. Pig prices continue to be at a real low but we want to be optimistic. That’s why it’s so important that we promote our products and ensure that people think local.

“Our activity this weekend, and at similar events elsewhere in the past, is important to ensure we are more visible than ever and get our messages across to the people that matter, the consumers buying our produce.”

Marion MacCormick, Buying Director for Aldi Scotland said: “Aldi is committed to supporting Scottish producers to continue to give our customers the best quality Scottish food at the best possible prices. These sampling sessions will give Aldi shoppers the chance to try some of Scotland’s tastiest fresh produce and we are delighted to support this ongoing initiative with the NFUS.”

Notes to Editors

• This event takes place on 18 June 2016 between 11am and 2pm at the Aldi Store, 9-10, Boulevard Retail Park, Links Rd, Aberdeen AB11 5EJ. Local farmers will be available for photographs and interviews.

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Contact Ruth McClean on 0131 472 4108